Name:
Fari Boustantchi
Company:
Exclusive Networks ME
Designation:
Chief Executive Officer
Years in the company: 10
Years in the IT channel industry: 25
Biggest achievement till date: There have been many – when we were awarded the F5 EMEA distributor of the year 2014, Reseller Channel Empowerment Initiative Award 2014, Sourcefire Distributor of the year award 2013, Reseller Distributor of the year 2012 and so on.
Your mentor in the industry: There is no one person who is the mentor, it is a mix of traditional channel and the new e-commerce, new market strategy that guides you. It’s not a person who is the mentor but the market.
Company focus for 2015: To focus on data security and end point security
Technologies to drive regional channel growth: New Generation Firewall, SIEM, Back-up solutions and mobile security – basically providing the real solution package in security
Issues in the regional channel: The main issue is the lack of competency – not only sales but also technical, with the market selling inefficient solutions.
Key to grow profitably: By providing the right solutions and services through educating and empowering the channel.
