Name:
Jaison Korath
Company:
Despec Middle East
Designation:
Chief Executive Officer
Years in the company: 16
Years in the IT channel industry: 12
Biggest achievement till date: Developing a business model, which is adaptive to the market and keeping customers happy. Always keep the customer on your side.
Your mentor in the industry: No one specifically but I try to retain the good qualities of the people who have contributed to the channel. Prefer to have a blend of strategy, vision and experience.
Company focus for 2015: To maintain the market share and diversify to new trends and technologies.
Technologies to drive regional channel growth: E-commerce is gaining popularity as the corporate sector is keen on cutting the cost and moving away from the traditional approach.
Issues in the regional channel: Slow cash conversion, over supply and grey products are the pressing issues in the channel market.
Key to grow profitably: Follow the basics – keep the overheads under control, manage the supply to the tune of demand and effective service.