Name:
Munaf Abbas
Company:
SNB Group
Designation:
Chief Executive Officer
Years in the company: 1
Years in the channel: 20 plus
Company focus for 2015: Data storage and backup, security surveillance, networking and IT security solutions across all verticals
Technologies to drive regional channel growth: CCTV surveillance, wireless security solutions, data protection and virtualisation, data centre network and application performance monitoring solutions
Issues in the regional channel: Political instability and fluctuating oil prices can affect channel strategies in the Middle East, lack of technology awareness among channel partners and logistics challenges in the region.
Key to grow profitably: By empowering partners through training and development programmes. Focus on developing and maintaining ‘loyal’ resellers and systems integrators and through focus on Professional Services.