Name:
Pradeesh VS
Company:
ESET
Designation:
General Manager
Years in the company: 6 plus
Years in the channel: 10
Biggest achievement till date: Successfully formulating and managing the execution of ESET Middle East’s channel strategy, which has helped grow our revenues together with those of our channel partners. Playing an important role in building ESET’s brand and share in the region ever since the company stepped into the MENA region.
Your mentor in the industry: All my reporting managers, both past and present
Company focus for 2015: To place more emphasis on partner engagement, training and other value addition.
Percentage of channel sales: 100 per cent
Issues in the regional channel: Shortage of skills and insufficient support from vendors. We have addressed both of these by having regular trainings and by extending our support to our partners at every phase of the process.
Key to grow profitably: By building long-standing trust based relationships with both customers and partners.
