Name:
Anand Choudha
Company:
Spectrami
Designation:
Managing Director
Years in the company: 4
Years in the channel: 12
Biggest achievement till date: Being able to create a very closed network of reseller partners across the Middle East for niche and specialised technologies on security and storage
Your mentor in the industry: I have learned a lot from the field working with channel partners themselves. Every day gives me a new learning and every challenge, a new opportunity.
Company focus for 2015: To bring in added value to the reseller partner eco-system and ensuring they are trained and skilled.
Technologies to drive regional channel growth: APT, Vulnerability Management, SIEM, Copy data management, privilege and identity access management
Issues in the regional channel: Skill sets and focus on emerging new technologies
Key to grow profitably: There are healthy margins for our channels in the products that we represent