Strategic VAD Partner | Redington Value Distribution Strategic Cloud Partner | Alibaba Cloud

Featured

Exploring greener pastures

Reseller ME speaks to new vendors on the block to explore the strategies that work the best in this region.

Malik Nawaz, Regional Manager – MEA, AirTight Networks

Malik Nawaz, Regional Manager – MEA, AirTight Networks

AirTight Networks

Spokesperson: Malik Nawaz, Regional Manager – MEA, AirTight Networks

AirTight Networks, headquartered in California, has been doing business in the region for the last four years. Identifying immense opportunities in the market and to keep up with the growth, the company established a direct presence last year.
“AirTight Networks offers enterprises the next generation of intelligent edge, secure, and flexible WLAN and WIPS solutions,” says Malik Nawaz, Regional Manager, MEA, AirTight Networks. “Wireless demand is growing in the Middle East and WLAN security is a major concern for all large businesses, which have unlocked new verticals for us in the region.”
The vendor’s key focus is to develop its partners’ and resellers’ business and help them achieve their objectives.
“A good partner engagement is the core success of channel business and we have developed programmes such as Opex pricing programmes for our partners to help them win more projects. This helps us to differentiate from the competition.
“Our key criteria for a partner is to have full understanding of WLAN and WIPS solution and the ability to go after market and not be afraid of positioning new technologies,” says Nawaz.
The company has been growing at a steady rate every quarter and this year we will see it working towards gaining “region-wide recognition” in areas it is not present yet.
“Technology partners and end users need to focus more on wireless security because protection of personal data is important. Poor wireless security leads to vulnerabilities and hacking attacks,” says Nawaz.

Pages: 1 2 3 4 5 6 7 8 9 10 11

To Top